Contiigo | Commerce • Loyalty • Marketing

Multi-channel isn't cross-channel

Most retailers have multiple channels – a website, a facebook page, an email program. But these channels exist in silos, are a nightmare to integrate, and unfortunately consumers don’t see themselves as web customers, email customers, or facebook customers - they just see themselves as "customers". In order to connect with today's consumer, your channels need to work in harmony.

The agency with a difference

Your website has gone from being a glorified brochure to become a mission-critical platform for future business success. Would you let your interior designer build your house? It’s time to take your website out of the hands of your creative agency and put it in the hands of a company that understands retail infrastructure, processes and best practices.

Don’t just build a better website

So you’re in the market for a new website because your existing site’s creaking at the seams, and your competitors have steamed ahead. Unfortunately, if you just upgrade your web platform, then you’re already behind the eight-ball, facing another costly upgrade in the near future just to keep up. It’s time to think about a cross-channel commerce solution that will stand the test of time.

Retention is the new acquisition

It’s cheaper to sell to an existing customer than find a new one, especially with today’s advertising clutter and fickle consumers. And with social media, one bad experience can quickly escalate. The challenge is how to leverage cross-channel service, loyalty marketing, social media & effective communications to get your customers to do your advertising for you.

Engage the connected consumer

Today’s connected consumer is bombarded with advertising, is discerning and skeptical of brands. And your competitor is only a couple of clicks away at any moment. In order to acquire and engage consumers for the long term, you need strategies that enable you to do business with them whenever, wherever and however they want.

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Testimonials

"We chose contiigo to help us in our transition into a multi channel retail business. contiigo has a deep knowledge of retailing, e-commerce and marketing. Their professionalism and ability to understand our industry and share their insights and ideas throughout this project has been invaluable."

Daniel Jordan, CEO, Collins Booksellers

"Jaycar has worked with contiigo for several years now. They continue to provide us with valuable business and technical guidance based on their international retail experience."

Graeme Faulkner, IT & Logistics Manager, Jaycar

"contiigo has always taken the time to understand our requirements and work with us to deliver to our needs, with good insight into the retail market and the additional opportunities it presents"

Sarah Hayden, CRM Manager, Jeanswest

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